The Latest

Apr 8, 2014

COACHELLA STYLE: MEN’S

Fellas, what are you wearing to Coachella? It’s about time to decide. Here are some ideas.

  1. Midnight Rider
  2. Replay Vintage Sunglasses
  3. JammyPack
  4. Son of a Sailor
  5. Crshr
Apr 7, 2014

COACHELLA STYLE: WOMEN’S

Ladies, Coachella is here to get festival season started. Time to decide what to wear, and we have some pretty great ideas. 

  1. Petals and Peacocks 
  2. Rojas Clothing 
  3. Heyoka Leather
  4. Replay Vintage Sunglasses 
  5. Rais Case 
  6. Get Flasky

Mar 18, 2014

BRAND SPOTLIGHT: BLENDERS EYEWEAR

Tell us about your brand and what you do.

Simply put, Blenders Eyewear is solidly built on the sensation of #FeelinGood. It is pride in following your passion. It’s the roar of the jet engines through your body as you launch off on adventures abroad. It’s the electric release of energy when the thundering beat drops. Dance in the street, sing in the shower, and smile whenever you see fit. #FeelinGood is contagious and the only thing better than getting the buzz yourself is spreading it to somebody else. The fire to do amazing new things is in you and your work inspires us. We want to be a part of your story and cheer your success when your hard work pays off.

Blenders was born in 2012 on the Southern California Coast. We are fueled by the ocean, the culture, and the shot of energy that hums through our little slice of the world. By rocking Blenders you add a dash of our California magic into the mix of your culture and your unique style. We love to make this stuff and we think you will love to wear it. Our door is always open, so come say ‘Hi’ when you visit La Jolla.

Not anymore! We were born from a crowd funding campaign on the IndieGoGo platform. Hundreds of backers funded the company and brought it to life because they loved the story, they were stoked on the product, and they wanted to be a part of a fresh journey into a new world of entrepreneurship, social sharing, and creativity. We knew Blenders would be a hit before we ever made our first pair of shades because of the amazing and outspoken support of fans like you.

How was your experience at POOL this year?

We had a fantastic experience this year at POOL! First off, it’s in Vegas so you really can’t have a bad time regardless (Barring any sort of ‘The Hangover’ antics). We enjoyed meeting some new brands, hanging out with others we had met previously, and of course, making some great relationships with buyers from all over the world! It’s an especially good venue for making connections with buyers from South America and Asia. Both these markets are great for Blenders, and we appreciate being able to show our brand off without having to fly 24 hours to make it happen!

What advice would you give to brands who are thinking of joining the tradeshow world?

Go to a couple shows and walk the floor before you jump into the fray. It will give you a good sense of what’s going on, as well as ideas for booth design, etc.

Was there another brand at POOL that you really enjoyed? Give them a shout out!

We are always stoked to see what our boys from Tipsy Elves are up to. Have you seen those onesies?!

Name the last three songs you listened to.

“Hello” - by Stafford Brothers ft. Lil Wayne

“U” - By Gareth Emery ft. Bo Bruce

“Flamboyant” - Pet Shop Boys  (Michael Mayer Kompakt Mix)

What is one quirky thing about your brand or your team that not many people know?

Our office is nicknamed, “The Gull’s Nest” because there is a wise gull that lives on the roof and sh*ts on everybody’s car when they come in to work … Gulliver. 

How is your new collection different from the one before?

For Spring/Summer 2014, we have upped the quality of our frames as well as adding multiple new models to the mix! Blenders fans, and anybody that has yet to discover the brand is going to be STOKED to grace their face with our latest and greatest this season!

Mar 12, 2014 / 6 notes

BRAND SPOTLIGHT: COOL CATS CLUB

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Tell us about your brand and what you do.

We are a women’s knitwear brand named after our childhood girl gang COOL CATS CLUB! The line is inspired by friendship, nostalgia and the similarities between girls and cats.

How was your experience at POOL this year?

SO GOOD! There were a lot of cool emerging brands, that were all unique from each other which gave the show a good vibe.

What advice would you give to brands who are thinking of joining the tradeshow world?

DO IT! There is no exposure quite like it, you can’t predict who you might meet or connect with and that’s priceless.

Was there another brand at POOL that you really enjoyed? Give them a shout out!

YES! We had lovely neighbors HIPS & HAIR (http://www.hipsandhair.com/) and FIVE & TWO!

Name the last three songs you listened to.

O MAN Thank god they’ve been relatively normal…

  1. She’s a rainbow - the rolling stones
  2. Animal - Martin Garrix (as we call the “popcorn song”)
  3. Shabba - ASAP Ferg (on our CCC post vegas mix)

What is one quirky thing about your brand or your team that not many people know?

They’re an ecclectic bunch — makeup artist/OG club member, tattoo artist/sister in law, marketing analyst/roomie

How is your new collection different from the one before?

It’s worlds away in terms of quality! We recently switched to our own cut n sew, so our bodies are unique to us and feel like being hugged by a cloud. The Fall collection we showed is also inspired by Willy Wonka — so that’s different.

Find out more about the Cool Cats Club on their website: http://www.coolcatsclub.com/

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Mar 5, 2014

BRAND SPOTLIGHT: THE UNDERGROUND MOVEMENT

Tell us about your brand & the inspiration behind The Underground Movement.

The Underground Movement (TUM) was created by US Army Special Forces veterans that wanted to produce cool shirts that also honor America’s treasured lineage.

We started the company because after many deployments overseas we noticed that Americans appeared to be negligent or disinterested in America’s own inspiring past.

Traditionally graphics tees communicated something about yourself. Some graphics were meaningless and some were fun or witty and shared a sense of humor. Other graphics represented strong ideas that resonated with specific groups of people. Images like that of communist revolutionary Che Guevara gained popularity and were worn by Americans.

That provoked us to ask the question why have we not honored our own American legacies. We wanted to do that. We wanted to highlight the institutions and ideas that defined American greatness.

How was your experience at POOL this year? This is our second POOL and we had a great experience. The vendors at POOL are terrific and inspiring. Coming from a military background our learning curve is steep but we absolutely value every thing we get from attending a show like POOL.

What advice would you give to brands who are thinking of joining the tradeshow world? See it as part of a long term strategy rather than a short-term tactical decision.

Was there another brand at POOL that you really enjoyed? Give them a shout out! We always enjoy meeting so many other great brands. We really enjoyed Eric from Kings and Jaxs for his creativity and dedication and American Apothecary for their inspiration. We can’t forget Rex either!

Name the last three songs you listened to. That’s embarrassing…my daughters play the music from Frozen like it’s a broken record so “Let it Go” gets stuck in my mind. Pharrell’s “Happy” would be on the list and then some classical music that fills my playlist would be there too.

What is one quirky thing about your brand or your team that not many people know? We spent more time chasing terrorists across the sands of North Africa and the Middle East than we have spent time in the fashion business.

How is your new collection different from the one before? Our line expands more than it changes. There’s so many great stories to tell!

itslatingirl:

INSTAGRAM
Feb 27, 2014 / 190,685 notes
POOL is where art, design and commerce converge. Over the last three days, we truly saw that in action and we couldn’t be more proud of everyone. Thank you for your hard work, endless creativity and distinct visions. See you next season. #pooltradeshow #magicLV
Feb 21, 2014 / 2 notes

POOL is where art, design and commerce converge. Over the last three days, we truly saw that in action and we couldn’t be more proud of everyone. Thank you for your hard work, endless creativity and distinct visions. See you next season. #pooltradeshow #magicLV

What animal were you? Personality test + necklace. Love this idea from @ibejaeci. #pooltradeshow • #magiclv  (at POOLTRADESHOW )
Feb 20, 2014

What animal were you? Personality test + necklace. Love this idea from @ibejaeci. #pooltradeshow • #magiclv (at POOLTRADESHOW )

#pooltradeshow #MAGICLV
Feb 20, 2014

#pooltradeshow #MAGICLV

Have you stopped by the @lipservicecult + @supershop24hrs booth? It isn’t too late to check out their punk inspired designs. #pooltradeshow #MAGICLV
Feb 20, 2014

Have you stopped by the @lipservicecult + @supershop24hrs booth? It isn’t too late to check out their punk inspired designs. #pooltradeshow #MAGICLV

Get #CoachellaReady with @heyokaleather. #pooltradeshow #magiclv (at POOLTRADESHOW )
Feb 20, 2014

Get #CoachellaReady with @heyokaleather. #pooltradeshow #magiclv (at POOLTRADESHOW )

So ready for @asapferg #pooltradeshow #magiclv  (at Marquee Nightclub & Dayclub)
Feb 20, 2014

So ready for @asapferg #pooltradeshow #magiclv (at Marquee Nightclub & Dayclub)

Feb 19, 2014

Thank you everyone for another amazing day, can’t believe tomorrow is the last. See the photos that we’ve captured so far on facebook.com/pooltradeshow & be sure to tag yourself. #pooltradeshow • #magiclv (at POOLTRADESHOW)

Feb 19, 2014

BRAND SPOTLIGHT: LADY ALAMO

San Francisco based Lady Alamo say it all began at home. “We were inspired by the painted ladies in Alamo Square.” Their bags and clutches are full of color and beauty, all tying back to that initial inspiration. Offered in a wide range of colors and styles, many are reversible and all manufactured out of natural materials. Be sure to stop by and see what they have going on. 

We wandered up to @projectshow and got the ultimate #selfie with @touchzerogravity x #GoogleGlass. Head up here and say hello • booth 32048 (at PROJECT Las Vegas)
Feb 19, 2014

We wandered up to @projectshow and got the ultimate #selfie with @touchzerogravity x #GoogleGlass. Head up here and say hello • booth 32048 (at PROJECT Las Vegas)